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Welcome to the Checklist Legal blog, your comprehensive hub for transforming your legal challenges into strategic opportunities. As a B Corp certified law firm, we blend our commitment to commercial law, contract simplification, and legal innovation with a passion for creating a fair and equitable business environment.
Join us as we create ripples of change in the world of contracts and business.
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How to Build a Winning Business Case for Legal Innovation
Creating a business case for legal innovation can be a major stumbling block for many legal professionals. In fact, it’s the one step of the legal innovation process that causes most people to come unstuck, not because it’s particularly difficult or time consuming, it’s a problem of translation.
Free eBook: Legal Innovation Framework
Trying to do something different in a legal team gets overwhelming.
There’s lots of roadblocks. Heaps of competing priorities. Very little (i.e. zero) budget to spend. And on top of all of these challenges, lawyers are human (believe it or not!) and aren’t known for changing their ways in a hurry.
CHECKLIST: Comparisons & Savings Claims checklist
A helpful checklist of key legal issues for promotions using comparisons or savings claims
CHECKLIST: General advertising & marketing checklist
A handy checklist as a basic guide to key legal issues for advertising and marketing.
When is it okay to use "free" as a marketing tactic?
In Part 2 - Attach Strings, I run through how the law sees a "free" offer and what considerations you need to take when promoting freebies.